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Saturday, Jul 2, 2022
Mugglehead Magazine
Alternative investment news based in Vancouver, B.C.

Industry update

Slang Worldwide launches new THC-infused edible line

New sour gummies will be launched in Colorado this month under the District Edibles banner

Slang Worldwide launches new THC-infused edible line
Slang Worldwide launches new THC-infused edible line

Cannabis consumer packaged goods company Slang Worldwide Inc. (CSE: SLNG) is expanding its edible offerings across the U.S.

The Toronto-based pot firm said Tuesday it is launching a new line of sour gummies under its District Edibles brand to go along with its recently introduced THC-infused chocolates.

The sour gummies will come in peach, lime and apple flavours and each portion will contain 10 milligrams of THC. The product is sold in a 10-piece blister pack that the company says is discreet and child-resistant.

The THC-infused chocolates come in orange, cookies and cream and roasted espresso flavours. Both new products will be sold under the District Edibles banner, which will continue to offer its flagship product, District Gummies.

“New District Edibles flavours bring further diversity to our brand portfolio, as we continue to expand our offerings to the market,” Slang Worldwide CEO Peter Miller said in a statement.

“Consumers love the discreet and compact gummy format. The use of blister packaging, in District Edibles, ensures that the product form and dose stay consistent in any environment a customer may encounter.”

Slang Worldwide launches new THC-infused edible line

District Edibles chocolates are available in orange chocolate, cookies and cream and roasted espresso. Press photo. 

Slang focused on weed brands, not cultivation

The company said the new sour gummies will be first available in Colorado at the end of the month, with distribution expanding in new states throughout the year.

According to its website, Slang currently sells its District Edibles products in over 300 stores across Colorado, California, New Mexico and Nevada.

Unlike most cannabis companies, Slang does not grow pot or operate retail stores.

Instead, the company sells a variety of weed products — from flower and beverages to vape pens and hardware — under 12 different brands. You can find the products in 2,600 stores spread across five continents and 12 U.S. sates.

According to BDS Analytics 2019 sales data, District Edibles was one of the top-10 best performing brands in the gummies category in Nevada, Colorado, and California.

In the Canadian cannabis market, Slang — under its cannabis extraction arm Organa Brands — has formed a joint venture with Canopy Growth Corp. (NYSE: CGC and TSX: WEED) called Agripharm.

Slang has also signed a distribution deal with Trulieve Cannabis Corp. (CSE: TRUL), one of the largest U.S. pot retailers with 45 stores open in Florida.

In addition, the company received a $3 million investment from Canopy founder Bruce Linton in September.

“Smart, hard-working and ethical are the core attributes that shine through over the years with the team at Slang,” Linton said in a press release.

Read more: Canopy founder Bruce Linton joins two pot firms, sees big opportunity in psychedelics


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