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Tuesday, Jun 15, 2021
Mugglehead Magazine
Cannabis & psychedelics industry news based in Vancouver, B.C.
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The weed wire

Get your doob through the tube at The Neighbourhood Joint

Located in Toronto’s The Beaches area, the store features a pneumatic tube system as homage to the 1930s-era mode of communication

Get your doob through the tube at The Neighbourhood Joint

Were you ever just about to buy weed, but then immediately walked out of the store because your order wasn’t delivered through a pneumatic tube?

Desp-air no more.

On Tuesday, The Neighbourhood Joint opened its doors in The Beaches area of Toronto, making it the first cannabis store in Ontario to retrieve stock via mechanized wind.

“As an ode to the mode of communication used in the 1930s between Toronto’s city hall reporters and newspapers like The Toronto Star and The Toronto Telegram, the family-owned retailer installed the pneumatic tube system as a key design element in their store,” the company said in a statement.

Get your doob through the tube at The Neighbourhood Joint - pneumatic tubes

Image via The Neighbourhood Joint

The fast retrieval of stock from the pneumatic tubes will lead to increased efficiency and require less handling of product by staff, according to the Joint. City Cannabis on Robson Street in Vancouver features a similar delivery system, as well as some Californian dispensaries.

Read more: BC’s first two Fire & Flower stores coming to South Granville

The independent store says it will focus on cannabis education while offering a wide selection of products with an emphasis on organic and sustainable products. A recycling program is “set to be put in place” for products that are not reusable, such as pre-filled vape pens.

The Joint says it will have a free-to-join loyalty program, allowing customers to receive 20 per cent off their next purchase. Membership will grant access to other deals and discounts as well as invites to future, post Covid-19, member-only events.

Co-ownder Andrew Rhodes says the Joint was made to be its neighbours’ go-to spot for everything and anything cannabis.

“We want people to think of us as their favourite neighbour — the one you can always stop in to talk to and who always makes you feel right at home,” he said in the statement. “We are excited to be joining the Beaches community and look forward to the many years to come.”

During construction of the store, the company said Covid-related safeguards were in place. All customers and staff are required to wear masks in-store.

The store had its soft opening on July 28, with a grand opening planned for August 1. The Neighbourhood Joint is located at 1987 Queen St. E., Toronto, Ontario.

 

nick@mugglehead.com

@nick_laba

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