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Friday, Dec 3, 2021
Mugglehead Magazine
Cannabis & psychedelics industry news based in Vancouver, B.C.
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Aurora partners with Valens to make minty seasonal products

THC-infused mints and cranberry sauce vapes will be hitting shelves in select provinces this November

Aurora Valens Drift Turbo mints
Aurora's Drift Turbo Canna Cane mints, with five milligrams of THC each, will be available to consumers in B.C. and Alberta. Image via Aurora

Aurora Cannabis Inc. (TSX: ACB) (Nasdaq: ACB) and The Valens Company Inc. (TSX: VLNS) (OTCQX: VLNCF) have signed an agreement to start making cannabis products that will not only get you high, but also leave you with fresh breath.

In a statement Thursday, Aurora said the first Drift Turbo brand edible will be its peppermint-flavoured Canna Cane Mints — each package containing two pieces with five milligrams of THC each.

The edibles will be made using SōRSE emulsion technology, licensed by Valens, which transforms cannabis oils into water-soluble forms that are tasteless and odourless.

“We know that Canadian cannabis consumers are looking for novelty and variety, and seasonal offerings are a key approach to strategically expanding our portfolio of adult-use products,” Aurora CEO Miguel Martin said in a statement

“Valens’ exceptional manufacturing capabilities complement our product line up this upcoming holiday season. Our strategic relationship is designed to unlock efficiencies as we seek to bring innovation to market with speed and differentiation that connects with consumers.”

Photo via Aurora

Besides the mints, the upcoming holiday portfolio includes a one-gram Cranberry Sauce 510 high-THC distillate cartridge under Aurora’s Daily Special brand.

The minty offerings will only be available in British Columbia and Alberta for a limited time beginning in November. The Cranberry Sauce vape will also be available in the Maritimes.

Read more: Aurora reports flat sales but is cutting costs

Read more: Aurora shutters 1 Edmonton facility, lays off 8% of global workforce

Valens CEO Tyler Robson said the agreement is a milestone for the cannabis market given the size of the two companies.

“We have admired Aurora for their leadership and continuing to elevate and challenge industry standards. Our companies share the same ethos when it comes to bringing the highest quality products to market and offering a premium experience to consumers.”

Valens manufactures cannabis products for the recreational and medical markets, and has a presence in the United States through its subsidiary Green Roads. It also distributes medical cannabis products internationally through its Valens Australia subsidiary.

In partnership with Thermo Fisher Scientific, Valens has Canada’s only cannabis-testing ISO17025 accredited analytical services lab, The Centre of Excellent in Plant-Based Science.

 

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