A new theory regarding the benefits of purposeful cannabis use is now no longer mere speculation, according to new statistics.
On Thursday, Jointly announced that its new “Theory of Purposeful Cannabis Consumption” had been validated by data collected on the company’s proprietary platform.
The data was collected from over 200,000 consumer entries critiquing unique experiences users had with cannabis, and according to the company, provides proof and context for a study conducted by the Harris Poll earlier this year that displayed a 91 per cent ratio of pot users in the U.S. who reported using weed for health and well-being.
Photo via Jointly
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Jointly describes itself as the cannabis discovery company and was founded with the belief that purposeful cannabis use is a means to unlock a better version of oneself. The company says its experienced-based application for purposeful pot consumption is the first and only one of its kind in the industry and credits its trusted product ratings to consumer feedback entered into the platform.
Jointly’s CEO says that the theory is supported by what he calls the “four laws of purposeful consumption,” which are validated by new data from the company in conjunction with other credible sources. He says the data clearly establishes that cannabis consumed in a purposeful manner can be beneficial to individuals.
Those four laws are listed as follows — 1. Plant: Cannabis is a complex plant that produces a variety of effects; 2. Purposes: People use cannabis for many different productive purposes; 3. People: Cannabis affects each person differently; 4. Conditions: People realize their goals with cannabis more often when they create the conditions for a good experience.
In relation to law number one, Jointly says its data shows that product choice can significantly impact the effectiveness of a cannabis user’s experience by 40-57 per cent.
With the respect to law number two, the company says that 22 per cent of joint users smoke to relax and refresh, 19 per cent burn one down for improved sleep, 11 per cent indulge to energize and uplift themselves, 10 per cent use joints to cope with everyday pain and 9 per cent use to enjoy social experiences.
Additionally, 7 per cent partake to focus and create, 7 per cent burn to improve their appetite, 6 per cent use their joints to enhance intimacy, 3 per cent blaze to recover from exercise and the remaining 3 per cent have other reasons.
For law number three, the cannabis discovery company says its data confirms that people can have different experiences with the same product and that the human endocannabinoid system varies by individual.
Lastly, for law number four the organization states that people generally rate the efficacy of their cannabis experience at 6.75/10. Additionally, Jointly says that exercise, diet, sleep and hydration can impact the effectiveness of a users experience by 40-50 per cent and that utilizing those healthy life habits can help shoot that rating up to 9/10.
Overall, the company’s theory regarding cannabis consumption is that it is generally beneficial to people. However, the six-part study analyzing that theory is much more rigorous and detailed.
“We know that cannabis makes you more, not less. By building the industry’s first experience-based platform for purposeful consumption, we have the data to prove it,” said David Kooi, CEO and Co-Founder of Jointly.
“The Theory is a framework to free the modern cannabis consumer to pursue the better life that is possible through purposeful consumption, without guilt or prejudice, and armed with data.”
