A new survey by the business consulting firm Robert Half has shown that there is a difference in support among generations when it comes to using artificial intelligence-based tools such as ChatGPT for work.
The firm released the survey results on Tuesday, which show that of more than 1,140 Canadians, 27 per cent think generative AI will have a positive impact in their career. It also found that 17 per cent are worried it will make their skills obsolete. Over 32 per cent of people feel generative AI has no impact on their job prospects and a quarter of them are unsure about it.
Gen Zers (46 per cent) and millennials (36 per cent) show greater optimism towards generative AI than Gen Xers (20 per cent) and baby boomers (16 per cent). A notable 63 per cent of Gen Zers either use or intend to use AI for enhancing their LinkedIn profiles, 61 per cent for resume optimization, and 60 per cent for help with cover letters, interview prep, and job searches.
These figures are considerably higher than those of millennials, Gen Xers, and baby boomers. Additionally, 38 per cent of technology professionals and 31 per cent of marketing and creative professionals believe generative AI will boost demand for their expertise.

Table via Robert Half.
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The survey found that workers say the greatest benefits are the automatization of time-consuming tasks (36 per cent) and increasing efficiency and productivity (24 per cent). Some examples include streamlining and automating accounts payable and receivable processes, drafting documents, evaluating employee performance,
For the survey, the firm conducted the surveys from May 4-30 via an independent research firm. Around 1,148 adult workers and 1,373 hiring managers were interviewed from different areas such as finance, marketing, legal, administrative and customer support. Others include writing copy for campaigns or analyzing and categorizing customer feedback.
“Generative AI comes with many questions about both its potential and its risks, and it’s natural for professionals and businesses to have mixed feelings about its impact” Senior managing director at Robert Half David King said in a statement.
“Understanding how it can be leveraged for both workers’ and employers’ benefit, along with considering its drawbacks, is crucial at this time.”
A recent study by the Canadian Institute for Advanced Research (CIFAR) found that while the nation is captivated by the allure of AI tools, there’s a pressing need for greater public literacy on the technology’s implications, leading CIFAR to launch a free online course, ‘Destination AI’.
Some companies such as Hunna Technology are already revolutionizing its leadership structure by replacing its CEO with a unique system that blends artificial intelligence with human insight to steer the company’s operations.
