High Tide Inc. (CVE: HITI) (NASDAQ: HITI) (FRA: 2LYA) has upped its stake in Germany’s burgeoning cannabis market by setting up a Canna Cabana store in Berlin. The move has established the Canadian retailer as the first public North American cannabis company to have opened a shop within the country.
The development, announced Monday, follows High Tide taking a majority stake in the EU nation’s medical cannabis wholesaler Remexian Pharma GmbH.
Recreational cannabis sales are not yet permitted in Germany, but possession of the plant for personal usage and at-home cultivation is. High Tide will be focusing on selling marijuana accessories such as bongs, pipes, grinders and rolling papers to consumers.
“Our playbook remains the same,” said CEO Raj Grover, “lead with accessories, build loyalty, and be ready to scale cannabis retail when the timing is right.”
The Canna Cabana chain operator believes it is getting a head start by establishing a shop and customer base before regulations should permit adult-use sales to local adults.
“This is exactly how we built Canada’s largest cannabis retailer,” Grover also stated in a news release on the matter.
Germany’s cannabis market has experienced explosive growth since the plant was partially legalized through implementation of the Cannabis Act last spring. The number of medical cannabis patients has more than tripled since because a prescription is now much easier to obtain.
Grand View Research has projected that the sector will see 18.9 per cent compound annual growth between now and 2033.
As highlighted by High Tide, the country imported a record 143 tonnes of product during the first three quarters of 2025. In Q3, imports increased by 19.3 per cent from the previous quarter. Canada and Portugal are Germany’s top suppliers, collectively bringing in approximately 80 per cent of the total quantity.
High Tide is Canada’s number one cannabis retailer with 215 locations nationwide. Grover started the company in 2009 with an investment of C$50,000 and two employees at his side.
Read more: High Tide secures foothold in German medical market after stalled January attempt
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